Att: Promotions Team.

Hi Promotion Team, (Josh, Belinda, Emma)

Can you please email me at angemckay@gmail.com and let me know what preferences you have for the concept groups? Just a list from 1-5 will be great. I will then collate our preferences and email them forward to the head team.

From there I'll do a group send out and we can begin to discuss what we need to have done for next week.

Okay, looking forward to hearing from you all soon,

Ange. :)

Team Allocation - ffi Online Publication

Head Managers:

Rebecca & Adrian

Style Guide.

1. Yerevan

2. Jocelyn

3. Hollie

4. Katherine

Typographic.

1. Natalie

2. Nat L.

3. Joanna

4. Rachel

Editorial.

1. TJ

2. Alex

3. Rebecca

4. Adrian

Web Design.

1. LeighAnna

2. Brian

3. Arlene

Promotion.

1. Angela

2. Josh

3. Belinda

4. Emma

*Team leaders are underlined.

wk8 talking point

Colour Spaces: CMYK vs RGB

The CMYK colour model is comprised of four printing colour inks; Cyan, Magenta, Yellow and Black (K). It is a ‘subtractive’ colour model as it reduces the amount of light that reaches the paper as each colour is printed. When the offset printer is used there are actually 4 printing plates set up, one for each colour, which are often printed in the order they appear; C-M-Y-then K, although this can vary.

RGB is the colour space used for electronic devices such as computer screens and TVs. As an ‘additive’ colour model, RGB functions in the opposite way to CMYK – it generates varying combinations of red, green and blue light to create colour.

When it comes to printing, it’s important to check with your printer which colour space they would prefer you to have the document set up in - CMYK, or RGB with ICC profiles attached for them to be able to control the colour conversion to CMYK. Likewise, it is important to note that RGB is capable of generating a much larger range of colours than CMYK and thus if you have your document set to RGB, to check that the colours are not outside the CMYK range.

- Katherine (z3235050)

______

Colour Space Fundamentals, DigitalExpert by the Sheridan Group , accessed 21 September 2010, http://dx.sheridan.com/advisor/cmyk_color.html.

CMYK Color Model, Wikipedia, accessed 21 September 2010, http://en.wikipedia.org/wiki/CMYK_color_model.

RGB Color Model, Wikipedia, accessed 21 September 2010, http://en.wikipedia.org/wiki/RGB.

Week 8 Talking Point - B. O'Brien 3253712

Select an aspect of file preparation and write a 200 word summary. Include its importance to the production workflow.

In offset lithography, the print image is burnt onto a plate which is then offset (or transferred) from the plate to a rubber blanket and then onto the printing surface (e.g. paper, wood, cloth, metal, leather, plastic). This process uses the repulsion of oil and water. The image is printed by ink on ink rollers, whilst the blank space is covered with a film of water, making it ink- free. It uses CMYK and PMS (Pantone spot colour). Offset printing is high- quality and is the most common commercial printing technology, as it is only cost- effective for high- quantity print runs. Newer offset presses now use computer-to-plate systems over computer-to-film work flows, producing even higher quality prints.

In digital printing, the image is digitalised and is directly printed to the media. There are no printing plates required, which means there is less waste, time and cost involved with this kind of printing. It also has a much quicker turnaround. This type of printing is more common for low- volume printing, as it is more cost- effective.

Clearly, there are benefits to both types of printing, but deciding on which process to use is important to the production workflow as it could heavily affect time, cost, and quality of a print. Therefore it is important to weigh up the pros and cons of each when deciding which process is best for your specific print job.

ffi online publication

Hello Everyone,

I have posted some details of what we Rebecca and I would like for you to have done by Tuesdays class, if you could please check the Google group that would be awesome.

Thank you.

Yours Sincerely,
Adrian & Rebecca

Found Typography

"Illustrator and artist Keitaro Sugihara presents a collection of his works, including his latest project that takes the form of a children's book."

http://pecha-kucha.org/presentations/202

Thought it might interest some.