Sunday, October 17, 2010

ATTN eds & Brian

FINAL harmony piece is in the comment to this post. Cheers

1 comment:

  1. If anyone wants to change this, let me know. Otherwise we're gonna have to let it fly. I'm sending it through to Brian now to finalise in the Indesign document.
    Contact either of us for questions/queries/changes/power rangers/strangers.

    "

    Harmony can be found in music and typography.
    Harmony is used in to create a flow that feels right,
    In Music through simultaneous tones or chords;
    In Typography through balanced grids and alignment.


    Music.
    Typography.
    The use of harmony in music and type
    Is used to accentuate a message,
    Which is translated into feeling.
    The choice to employ harmony or not
    Controls how the viewer receives the message.
    If the presentation of the idea is
    To be harmonious, or not to be,
    Can change its message significantly.

    Harmony is used as a support base for content,
    From which meaning can be derived,
    Whether in music or typography
    It supports the subject matter through various means such as
    Composition and contrast.

    Harmonious elements used in music and typography
    Are able to take a basic meaning,
    And show not tell
    The larger message behind,
    Like reading between the lines.
    Composition plots the journey,
    Through layout, arrangement, and structure.
    Contrast defines the importance of various elements,
    The contrast of volume, weight, colour.

    Together these elements and more are used to create harmony
    In music and typography.
    Harmony.

    "

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