Myriad Pro

Based on the research on Wikipedia, Myriad typeface was first designed by Robert Slimbach and Carol Twombly who worked for Abode System. Apple Inc. used the typeface of Myriad since the year of 2002 for commercial use on their packaging such as IPod. The typeface was first introduced in 1991 with the name of Myriad MM as a multiple master type family. Moreover, at the time the typeface introduce, the user allows to generate variations in width and weight of the font by using intelligent software engine. In 2003, Myriad MM was discontinued since it was re-issued as Myriad Pro typeface in 2000. In addition, Myriad typeface is been used in other company around the world for their headline such as the Wells Fargo, Wal-Mart, and Modern Telegraph. Myriad also incorporated in some other company logo such as MRT in Hong Kong, Japan Nippon Airways logo and some universities such as Cambridge University, University of Virginia and Loyola University Chicago. Mat (2007) mentions that Myriad is a humanist san serif font which more developed to human hand script. The friendliness of Myriad can be seen by its organic structure of the font which create the Myriad font more casual, attractive but yet still formal and bold and close to human writing.

However, there are several option of Myriad families that available such as :

Myriad Web

The Myriad Web is a version of Myriad TrueType Font format which maximize the font quality for onscreen use. The myriad web contain only five type of fonts such as : Myriad Web Pro Bold, Myriad Web Pro Regular, Myriad Web Pro Condensed Italic, Myriad Web Pro Condensed, Myriad Web Pro Italic. In addition, the different of Myriad Pro is slightly less wider than the Myriad Web Pro.

Myriad Pro

The Myriad Pro is the latest version of development form Myriad MM. The font was first shipped in 2000 as the font became an open type font from Myriad font family which available in every program that we use and available today. The designer of the fonts was originally by Robert Slimbach and Carol Twombly, with addition of other designer to developed the Myriad MM such as Christopher Slye and Fred Brady. However, Myriad Pro comprises 40 fonts in four widths and five weights which originally was comprises only 30 fonts by adding a semi condensed width several year after the font was shipped.

Myriad Wild

Myriad Sketch and Myriad Tilt fonts are the package that contain in Adobe Font package as Myriad Wild. Myriad tilt is incorporates with irregular stroke weight and paths while Myriad Sketch is a little irregular outline version of Myriad.

Myriad Wild Std

Myriad Wild Std is the Open Type version of Myriad Wild.

In conclusion, Myriad Pro font are available widely today, it has been widely use in a lot of company in packaging brand and logo font suck as Apple INC. The font itself have a similar popularity with Helvetica family which also use in a lot of commercial use. however, they are very different typeface from each other, where Myriad Pro has curve and air flow through each other which create the sense of more lighter, friendly, and free shape (less solid).

References

Mat, 2007, "What do you know about Myriad?", Typophile, > viewed 26/07/2010,

< http://typophile.com/node/35445

Wikipedia, viewed at 26/07/2010,

Academic dictionaries and encyclopedias, viewed at 26/07/2010,

< http://en.academic.ru/dic.nsf/enwiki/738221>